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WEB BANNERS: OPPORTUNITIES
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PRICING
The opportunities for Web Banner Advertising are endless.

They include Forums, Blogs, Listing sites and Industry specific sites. Savvy marketers are creating opportunities every day. The decision where to advertise is based on your goals and your targeted audience.

Many opportunities exist to advertise your web banners on websites with common interest. This should increase your success rate. We can manage your banner ad campaign, making sure that your banners seen by your targeted audience, whose internet search is already consistent with your advertisement.

A comprehensive search marketing strategy and display advertising are powerful lead generators, especially when they both work together. We'll work with you to make sure that your search marketing is effective, on target and optimized, so that you will maximize the results from you banner ad campaign.

A great way of FREE or low cost advertising is to find another website willing to exchange banners with you. Post your request in forums or contact the web masters directly. Another alternative for finding a low cost or FREE banner advertising opportunity, is to join a banner exchange program.

The two most popular banner advertising costs are:
CPC - cost per click. You only incur a fee when a viewer clicks your banner.
CPM - cost per thousand impressions.

Positioning is also an important factor. The better the banner is positioned on the web site and on the page, the more it increases the response rate. A web sites home page may get the most traffic, but placing a banner deeper within a site may provide a more targeted audience.


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